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Week 15 More opportunities

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  NIL deals, also known as Name, Image, and Likeness deals, refer to agreements between college athletes and third-party companies that allow athletes to monetize their personal brand while still maintaining their eligibility to play college sports. The NCAA (National Collegiate Athletic Association) recently changed its rules to allow college athletes to profit from their name, image, and likeness, paving the way for NIL deals. These deals can take many forms, such as sponsorships, endorsements, appearances, and social media posts. For example, an athlete may sign a deal with a local business to promote its products on social media or make appearances at its events. The athlete can receive compensation for these activities, which can vary depending on their popularity, performance, and reach. NIL deals provide many benefits to college athletes. They can help athletes generate income while still pursuing their education and playing sports. Athletes can also use NIL deals to build t...
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Week 12 SEO

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  SEO (Search Engine Optimization) is useful for many reasons, and it can provide many benefits to businesses that implement it correctly. Here are some of the reasons why SEO is useful: Increased website traffic: SEO helps to optimize websites for search engines, making it easier for potential customers to find them. This increased visibility can lead to more website traffic, which can result in more leads, conversions, and sales. Better user experience: SEO helps to improve the user experience on websites, making them easier to navigate and more user-friendly. This can lead to higher engagement rates, longer dwell times, and lower bounce rates, all of which are positive signals for search engines. Improved brand credibility and authority: By ranking higher in search results, businesses can increase their brand credibility and authority. This increased visibility can help to establish trust with potential customers and position the business as a thought leader in its industry. Cos...
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Week 13 Marketing Channels

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  Marketing channels, also known as distribution channels, refer to the different methods and pathways through which businesses get their products or services to customers. These channels help to bridge the gap between the production of goods and services and their consumption by the end-users. There are different types of marketing channels that businesses can use to reach their customers, and each channel has its advantages and disadvantages. There are a few different types of marketing channels and businesses use a combination of those different methods to hit different audiences.
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Week 14 Google Analytics

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  Google Analytics is a web analytics service offered by Google that helps website owners and marketers track and analyze website traffic and user behavior. It provides detailed insights into how visitors interact with a website, what content is most popular, which pages are visited the most, and how users navigate through a website. Google Analytics can track a wide range of metrics, including the number of visitors, page views, bounce rates, session durations, demographics, and conversion rates. It uses a tracking code installed on a website to collect data on user behavior, which is then analyzed and presented in various reports and dashboards. Some of the key features of Google Analytics include real-time reporting, custom reporting, goal tracking, e-commerce tracking, and cross-device tracking. It also integrates with other Google marketing tools, such as Google Ads and Google Search Console, to provide a comprehensive view of a website's performance and user engagement. Overa...
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Week 11 SEO

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 SEO is another example of being able to market themselves better and better. Technology is advancing more and more to better help someone be there own person. More people being able to be their own person also leads to them being able to share their own ideals. More ideals means that the population has more options and do not have to be limited to certain ways of thought.
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Week 6 google ads

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 Google ads are more and more prevalent. Even if you have a ad blocker it is inevitable that google shows you an ad. Even more so in the split seconds that you see an ad before you get rid of it you still in a way see what it is in a way and maybe think that is useful. It still is a effective way to try and get people to try and see and buy things. 
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Week 4 marketing on social media

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 Marketing on social media  has become a much easier thing to do nowadays. Everyone is on it so everyone is going to see what is being posted. The people will see the newest trends as they pop up and will wonder what it is or why it is trendy. People try not to be left behind and will try to be on top of it. 
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