week 5 google
Google ads is a helpful tool that can be used by many different people in order to try and reach a very wide scope of people. When creating your ad you must have a certain goal in mind for what you may want the ad to accomplish. Not all ads are made with the same goal in mind. Some are trying to generate a certain view on certain people while others are doing what we mainly think ads are there to do which is to make money. Once that person makes the decision on what it is exactly they want to do with their ad campaign then they can also narrow it down. The people can also try and make a target audience and try and make sure it reaches those people that you are trying to reach. By targeting these people you are controlling the success of your campaign far more. By putting the different ads onto such a widely used platform such as Google everyone will be able to see it. So by knowing this many different people will use certain keywords to try and get more and more attention drawn to thei...